{"id":47760,"date":"2019-11-06T10:49:05","date_gmt":"2019-11-06T09:49:05","guid":{"rendered":"https:\/\/www.bretagne.bzh\/communication\/"},"modified":"2026-06-03T14:00:54","modified_gmt":"2026-06-03T12:00:54","slug":"communication","status":"publish","type":"page","link":"https:\/\/www.bretagne.bzh\/gal\/communication\/","title":{"rendered":"Kit de communication"},"content":{"rendered":"\n<style type=\"text\/css\">\n    #header-bg {\n                background-image: url('https:\/\/www.bretagne.bzh\/app\/uploads\/charte_graph_1920x1080.jpg');        \n    }\n            \n    @media (min-width: 769px) {\n                                #header-bg {\n                background-image: url('https:\/\/www.bretagne.bzh\/app\/uploads\/charte_graph_1920x1080.jpg');\n            }\n                                                }\n<\/style>\n\n<div class=\"bloc-header full-width full overlay-0\" id=\"header-bg\">\n    <div class=\"header-content\">        \n        <div class=\"breadcrumb-wrapper\"><nav role=\"navigation\" aria-label=\"Vous \u00eates ici\"><p id=\"breadcrumbs\" class=\"breadcrumb\"><span><span><a href=\"https:\/\/www.bretagne.bzh\/gal\/\">Accueil<\/a><\/span><\/span><\/p><\/nav><\/div>        <div class=\"bloc-content\">\n                        \n                <h1 class=\"h1 light uppercase\">Kit de communication<\/h1>\n                        \n                    <\/div>\n                    <button class=\"btn-scroll reset-btn\" aria-hidden=\"true\" tabindex=\"-1\"><\/button>\n                            <p class=\"credit\"><span class=\"item-credit\">Cr\u00e9dit photo : <\/span>R\u00e9gion Bretagne<\/p>\n            <\/div>\n<\/div>\n\n<p class=\"chapo\">\n    La charte graphique a pour objectif de renforcer l&#8217;identit\u00e9 de nos supports de communication et de les rendre plus homog\u00e8nes dans leur aspect visuel. Elle est compos\u00e9e de plusieurs \u00e9l\u00e9ments : un logotype, des typographies ainsi qu&#8217;un nuancier des couleurs. Elle a r\u00e9cemment \u00e9t\u00e9 compl\u00e9t\u00e9e par une identit\u00e9 sonore qui vient renforcer notre identit\u00e9. <\/p>\n\n\n    <div class=\"bloc-push\">\n        <h3>Avant propos<\/h3>\n        <p>Cette page ne concerne pas les obligations de communication des b\u00e9n\u00e9ficiaires de subventions. Pour prendre connaissance de celles-ci, rendez-vous directement sur l&#8217;aide en question, dans l&#8217;onglet \u00abQuels seront vos engagements de communication\u00bb. <a href=\"https:\/\/www.bretagne.bzh\/aides\/\">Acc\u00e9der \u00e0 nos aides<\/a><\/p>\n    <\/div>\n\n\n\n<h2 class=\"wp-block-heading\">T\u00e9l\u00e9chargez notre logotype !<\/h2>\n\n\n\n<p>Toute utilisation de notre logotype doit faire l&#8217;objet d&#8217;une demande aupr\u00e8s de la Direction de la Communication. Vous menez une action en partenariat avec la R\u00e9gion ? Votre projet a b\u00e9n\u00e9fici\u00e9 d&#8217;une subvention ? Vous souhaitez apposer notre logotype sur vos supports de communication (publications, sites\u2026) ?<br><br> <a href=\"https:\/\/pod.bretagne.bzh\/hosting\/bretagnebzh\/logo_RB.zip\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">T\u00e9l\u00e9charger le logo R\u00e9gion Bretagne<\/a> <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Notre charte graphique<\/h2>\n\n\n\n<p>Pictoth\u00e8que, typographie, nuancier de couleurs : tous ces \u00e9l\u00e9ments cr\u00e9ent une v\u00e9ritable identit\u00e9 pour la R\u00e9gion Bretagne. Ils sont appliqu\u00e9s \u00e0 tous nos supports de communication (papeterie, plaquettes, sites web, annonces presse, affiches, signal\u00e9tique\u2026).<\/p>\n\n\n\n<p><a href=\"https:\/\/www.bretagne.bzh\/app\/uploads\/charte_graph_RB_2026_avril_2026-1-1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">T\u00e9l\u00e9charger notre charte graphique<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Notre identit\u00e9 sonore<\/h2>\n\n\n\n<p>Parce que nous sommes constamment en contact avec un public\nnombreux et vari\u00e9, il nous para\u00eet essentiel d\u2019\u00eatre reconnaissable parmi tous. Nous\navons donc cr\u00e9\u00e9 une identit\u00e9 sonore, v\u00e9ritable composante de notre identit\u00e9.\nQue ce soit sur des \u00e9v\u00e9nements, dans nos spots radio ou dans notre message\nd\u2019accueil t\u00e9l\u00e9phonique, vous nous identifierez \u00e0 coup s\u00fbr&nbsp;! <\/p>\n\n\n\n    <section class=\"bloc bloc-iframe \">\n        <div class=\"min-wrapper\">\n            \n            <iframe loading=\"lazy\" aria-label=\"identit\u00e9 sonore de la R\u00e9gion Bretagne\" width=\"100%\" height=\"166\" scrolling=\"no\" frameborder=\"no\" allow=\"autoplay\" src=\"https:\/\/w.soundcloud.com\/player\/?url=https%3A\/\/api.soundcloud.com\/tracks\/722522275&#038;color=%235a9eaa&#038;auto_play=false&#038;hide_related=false&#038;show_comments=true&#038;show_user=true&#038;show_reposts=false&#038;show_teaser=true\"><\/iframe>        <\/div>\n    <\/section>\n\n\n\n    <div class=\"accordeon accordeon-accessibilite\" data-position=\"999\">\n        <button class=\"h3 accordeon-title\" aria-expanded=\"false\"><span><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n                                                                            width=\"19.295\" height=\"15.434\"\n                                                                            class=\"accessibilite-oeil\"\n                                                                            aria-hidden=\"true\" focusable=\"false\"><path\n                            data-name=\"Trac\u00e9 1135\"\n                            d=\"M17.154.208a.709.709 0 00-1 0l-2.52 2.52A9.654 9.654 0 004 3.732 16.094 16.094 0 00.137 7.299a.715.715 0 00.02.866 17.408 17.408 0 004.2 3.839l-2.22 2.217a.709.709 0 101 1L17.154 1.212a.713.713 0 000-1.004zM7.893 8.465a1.843 1.843 0 01-.154-.748A1.908 1.908 0 0110.4 5.961zm3.552-3.548a3.322 3.322 0 00-4.591 4.591l-1.461 1.461a14.912 14.912 0 01-3.764-3.264 15.166 15.166 0 013.146-2.788 8.262 8.262 0 017.776-1.106z\"\/><path\n                            data-name=\"Trac\u00e9 1136\"\n                            d=\"M19.138 7.267a18.982 18.982 0 00-3-3 .711.711 0 10-.878 1.118 16.931 16.931 0 012.41 2.343 15.536 15.536 0 01-2.6 2.414 8.758 8.758 0 01-7.1 1.847.708.708 0 00-.291 1.386 8.823 8.823 0 001.843.193 9.368 9.368 0 002.8-.437 12.5 12.5 0 003.618-1.87 16.264 16.264 0 003.221-3.122.715.715 0 00-.023-.872z\"\/><\/svg>Je souhaite obtenir la transcription du m\u00e9dia ci-dessus<\/span><\/button>\n        <div class=\"accordeon-content\">\n            <p>Identit\u00e9 sonore de la R\u00e9gion Bretagne<\/p>\n        <\/div>\n    <\/div>\n\n\n\n<h2 class=\"text-center title-ressources\">En pratique<\/h2>\n\n                    \n<section class=\"bloc-ressources bloc-documents full-width\">\n    <div class=\"wrapper\">        \n        <h3>Documents<\/h3>\n        <div class=\"owl-carousel ressources-carousel\">\n\n                                    <a href=\"https:\/\/www.bretagne.bzh\/app\/uploads\/charte_graph_RB_2026_avril_2026-1-1.pdf\" class=\"item nostyle\" target=\"_blank\" download>\n                                                        <div class=\"ico_pdf float-left\"><\/div>\n                                                        <div class=\"item-title\">                            \n                                <h4>Charte graphique R\u00e9gion Bretagne 2026<\/h4>\n                                <span class=\"size\">862 KB<\/span>\n                            <\/div>\n                            <span class=\"btn-normal is-download float-right\">T\u00e9l\u00e9charger<\/span>\n                        <\/a> \n                         <\/div>\n    <\/div>    \n<\/section>        ","protected":false},"excerpt":{"rendered":"T\u00e9l\u00e9chargez notre logotype ! Toute utilisation de notre logotype doit faire l&#8217;objet d&#8217;une demande aupr\u00e8s de la Direction de la Communication. Vous menez une action en partenariat avec la R\u00e9gion ? Votre projet a b\u00e9n\u00e9fici\u00e9 [&hellip;]","protected":false},"author":27,"featured_media":0,"parent":0,"menu_order":10,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"","ep_exclude_from_search":false,"footnotes":""},"dm-lies":[],"contenu":[],"class_list":["post-47760","page","type-page","status-publish"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kit de communication &#183; R\u00e9gion Bretagne<\/title>\n<meta name=\"description\" content=\"Une charte graphique pour renforcer l&#039;identit\u00e9 des supports de communication de la R\u00e9gion Bretagne.\" \/>\n<meta name=\"robots\" content=\"noindex,follow\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bretagne.bzh\/gal\/communication\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kit de communication &#183; R\u00e9gion Bretagne\" \/>\n<meta property=\"og:description\" content=\"Une charte graphique pour renforcer l&#039;identit\u00e9 des supports de communication de la R\u00e9gion Bretagne.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bretagne.bzh\/gal\/communication\/\" \/>\n<meta property=\"og:site_name\" content=\"R\u00e9gion Bretagne\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/regionbretagne.bzh\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-03T12:00:54+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@regionbretagne\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/gal\\\/communication\\\/\",\"url\":\"https:\\\/\\\/www.bretagne.bzh\\\/gal\\\/communication\\\/\",\"name\":\"Kit de communication &#183; R\u00e9gion Bretagne\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/#website\"},\"datePublished\":\"2019-11-06T09:49:05+00:00\",\"dateModified\":\"2026-06-03T12:00:54+00:00\",\"description\":\"Une charte graphique pour renforcer l'identit\u00e9 des supports de communication de la R\u00e9gion Bretagne.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/gal\\\/communication\\\/#breadcrumb\"},\"inLanguage\":\"ga-BZH\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.bretagne.bzh\\\/gal\\\/communication\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/gal\\\/communication\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.bretagne.bzh\\\/gal\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Kit de communication\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/#website\",\"url\":\"https:\\\/\\\/www.bretagne.bzh\\\/\",\"name\":\"R\u00e9gion Bretagne\",\"description\":\"La r\u00e9gion \u00e0 vos c\u00f4t\u00e9s\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.bretagne.bzh\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ga-BZH\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/#organization\",\"name\":\"R\u00e9gion Bretagne\",\"url\":\"https:\\\/\\\/www.bretagne.bzh\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ga-BZH\",\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.bretagne.bzh\\\/app\\\/uploads\\\/logo-crb-1.png\",\"contentUrl\":\"https:\\\/\\\/www.bretagne.bzh\\\/app\\\/uploads\\\/logo-crb-1.png\",\"width\":51,\"height\":51,\"caption\":\"R\u00e9gion Bretagne\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bretagne.bzh\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/regionbretagne.bzh\\\/\",\"https:\\\/\\\/x.com\\\/regionbretagne\",\"https:\\\/\\\/www.instagram.com\\\/region.bretagne\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/region-bretagne\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@Region-Bretagne\",\"https:\\\/\\\/fr.wikipedia.org\\\/wiki\\\/Conseil_r\u00e9gional_de_Bretagne\",\"https:\\\/\\\/bsky.app\\\/profile\\\/regionbretagne.bsky.social\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Kit de communication &#183; R\u00e9gion Bretagne","description":"Une charte graphique pour renforcer l'identit\u00e9 des supports de communication de la R\u00e9gion Bretagne.","robots":{"index,follow":"noindex,follow"},"canonical":"https:\/\/www.bretagne.bzh\/gal\/communication\/","og_locale":"en_US","og_type":"article","og_title":"Kit de communication &#183; R\u00e9gion Bretagne","og_description":"Une charte graphique pour renforcer l'identit\u00e9 des supports de communication de la R\u00e9gion Bretagne.","og_url":"https:\/\/www.bretagne.bzh\/gal\/communication\/","og_site_name":"R\u00e9gion Bretagne","article_publisher":"https:\/\/www.facebook.com\/regionbretagne.bzh\/","article_modified_time":"2026-06-03T12:00:54+00:00","twitter_card":"summary_large_image","twitter_site":"@regionbretagne","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.bretagne.bzh\/gal\/communication\/","url":"https:\/\/www.bretagne.bzh\/gal\/communication\/","name":"Kit de communication &#183; R\u00e9gion Bretagne","isPartOf":{"@id":"https:\/\/www.bretagne.bzh\/#website"},"datePublished":"2019-11-06T09:49:05+00:00","dateModified":"2026-06-03T12:00:54+00:00","description":"Une charte graphique pour renforcer l'identit\u00e9 des supports de communication de la R\u00e9gion Bretagne.","breadcrumb":{"@id":"https:\/\/www.bretagne.bzh\/gal\/communication\/#breadcrumb"},"inLanguage":"ga-BZH","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.bretagne.bzh\/gal\/communication\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.bretagne.bzh\/gal\/communication\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.bretagne.bzh\/gal\/"},{"@type":"ListItem","position":2,"name":"Kit de communication"}]},{"@type":"WebSite","@id":"https:\/\/www.bretagne.bzh\/#website","url":"https:\/\/www.bretagne.bzh\/","name":"R\u00e9gion Bretagne","description":"La r\u00e9gion \u00e0 vos c\u00f4t\u00e9s","publisher":{"@id":"https:\/\/www.bretagne.bzh\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.bretagne.bzh\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ga-BZH"},{"@type":"Organization","@id":"https:\/\/www.bretagne.bzh\/#organization","name":"R\u00e9gion Bretagne","url":"https:\/\/www.bretagne.bzh\/","logo":{"@type":"ImageObject","inLanguage":"ga-BZH","@id":"https:\/\/www.bretagne.bzh\/#\/schema\/logo\/image\/","url":"https:\/\/www.bretagne.bzh\/app\/uploads\/logo-crb-1.png","contentUrl":"https:\/\/www.bretagne.bzh\/app\/uploads\/logo-crb-1.png","width":51,"height":51,"caption":"R\u00e9gion Bretagne"},"image":{"@id":"https:\/\/www.bretagne.bzh\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/regionbretagne.bzh\/","https:\/\/x.com\/regionbretagne","https:\/\/www.instagram.com\/region.bretagne\/","https:\/\/www.linkedin.com\/company\/region-bretagne\/","https:\/\/www.youtube.com\/@Region-Bretagne","https:\/\/fr.wikipedia.org\/wiki\/Conseil_r\u00e9gional_de_Bretagne","https:\/\/bsky.app\/profile\/regionbretagne.bsky.social"]}]}},"_links":{"self":[{"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/pages\/47760","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/comments?post=47760"}],"version-history":[{"count":10,"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/pages\/47760\/revisions"}],"predecessor-version":[{"id":262880,"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/pages\/47760\/revisions\/262880"}],"wp:attachment":[{"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/media?parent=47760"}],"wp:term":[{"taxonomy":"dm-lies","embeddable":true,"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/dm-lies?post=47760"},{"taxonomy":"contenu","embeddable":true,"href":"https:\/\/www.bretagne.bzh\/gal\/wp-json\/wp\/v2\/contenu?post=47760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}